Myopic Finance

By Ramesh Akkineni
from an article by Vanita Kohli-Khandekar in Businessworld

For some reason, however, financial institutions here [in India] prefer to finance manufacturing. They find it easier; you make a widget for $1 and sell it for $2. Animation takes at least a year to develop and maybe a year and a half for the money to come in. Investors are not used to that. But the fact is that an animation IP will run for years.

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